This Brainshark pricing guide details the sales readiness platform’s features, pricing tiers, and alternative solutions. And if you’re looking to acquire Brainshark, Vertice is here to help. Our customer purchasing teams negotiate strategically on your behalf, using pricing benchmarks to get you the best pricing and discounts. Keep reading to find out more.

What Brainshark can do for you 

Brainshark is a sales readiness (SR) platform generally aimed at enterprise-level sales teams. The solution provides several impressive features that help sales managers and reps enhance lead conversion and overall sales readiness.

Bigtincan acquired Brainshark in August 2011, folding the sales readiness solution into its best-in-class sales enablement suite. Standalone Brainshark pricing is still available, although it’s worth considering Bigtincan if you require an all-in-one unified sales enablement platform. 

In this Brainshark pricing guide, we’ll predominantly focus on the standalone sales readiness platform. While it’s more limited in scope — Bigtincan offers customer engagement capabilities among other features — Brainshark remains a more cost-effective option for organizations looking for more targeted sales readiness tools. 

Here’s a breakdown of Brainshark’s main features and how it can help your business:

• Readiness Scorecards – Versatile visual dashboards provide real-time insights into sales teams’ readiness for customer interactions. These scorecards aggregate data from training, coaching, and practice activities, helping organizations diagnose problems, monitor coaching trends, and track overall sales readiness.   
• Content Authoring – Users can create interactive learning courses with PowerPoints, Google Slides, PDFs, webpages, screen recordings, and other resources. These personalized training curriculums can be edited in real time and accessed from anywhere. Organizations can easily add voiceovers, attachments, embedded hyperlinks, and various types of exam questions.  
• Training & Onboarding – Brainshark provides a streamlined onboarding process for new hires, cutting the time spent on routine admin and maximizing the potential for more valuable training activity. The built-in onboarding checklist helps organizations guarantee that mandatory training is completed thanks to automatic notifications and certifications.   
• Coaching & Practice – Companies can leverage AI-powered video analysis for sales pitches and general communication, helping sales teams develop winning strategies with deep insights into everything from verbal communication to facial expressions. Brainshark assesses and scores trainee sales communications to help track progress and facilitate more strategic coaching, and teams can record and share video examples of particularly effective sales pitches.
• Machine Analysis & Scoring – Brainshark pricing at the Premier level unlocks advanced machine analysis and scoring capabilities. Organizations benefit from upgraded coaching and practice functionality, with AI video analysis providing sales managers with instant benchmarks and scores for trainees. Through automated analysis and scoring, there’s more room for direct data-driven coaching, helping organizations optimize their sales teams and ultimately improve their bottom line. 

Brainshark pricing structures and tiers

Obtaining transparent pricing is a common problem during IT procurement, particularly for SaaS vendors aimed at larger enterprises. Consequently, the lack of clear Brainshark pricing isn’t particularly surprising. 

Ultimately, exact Brainshark pricing is only available per quote. Customer stories suggest an average subscription can cost around $80/month per user, although this can differ significantly depending on your organization’s exact requirements.

Despite the lack of concrete pricing information, Brainshark does provide details on the two main subscription plans — Pro and Premier. You can find more about each below. 

Brainshark pricing – Pro 

Brainshark pricing at Pro level provides extensive capabilities for training, onboarding, content authoring, and more. This base-level subscription provides organizations with far more than a simple introduction to the platform. In fact, it could easily cater to larger enterprises as well as mid-sized businesses. 

Here are some of the standout features: 

• Interactive quizzes, polls, and surveys;
• Voice-enriched video presentations;
• Advanced learning reports and analytics;
• Rep and team readiness scorecards;
• Brainshark mobile app.

One thing key drawback to the Pro tier of Brainshark pricing is the lack of coaching features. These are reserved for the Premier plan — more on that next.

Brainshark pricing – Premier 

Brainshark pricing for the Premier subscription includes everything from Pro alongside coaching functionality. Whether this tier is right for you depends on your organization’s needs and if you require the most advanced features of Brainshark. If you want to leverage its full sales training functionality with an AI-powered toolset, Premier could be the best option. 

Here are the most notable upgrades from Pro: 

• Machine analysis and scoring;
• Customized ratings, scores, and feedback;
• Video assessments and practice;
• Peer-to-peer review options;
• Formal training integration.

Additional Brainshark costs to consider 

Brainshark’s website doesn't mention any obvious add-ons, although users may need to pay extra for certain integrations. 

Organizations should also consider the feature overlap with Bigtincan, as there may be opportunities to customize subscriptions to include additional products from the overarching platform. The most obvious example is Bigtincan’s content management tool that works well alongside Brainshark’s sales coaching features. 

If you might need features of both Bigtincan and Brainshark, it’s worth a conversation with the sales team to work out a bespoke plan. Vertice can help here — our purchasing teams can negotiate custom contracts that meet your complex needs at the lowest possible cost. Simply tell us what you need and we’ll work out a Brainshark pricing plan tailored to your organization.

Other vendors offering sales readiness 

Before making a verdict on Brainshark, it’s worth considering alternative vendors to see what else is available — this is a key component of successful SaaS procurement. Here are three options to consider. 

Brainshark pricing vs Mindtickle 

Mindtickle pricing is similarly aimed at enterprise and mid-market companies, providing an expansive sales readiness suite with additional sales enablement functionality.

The vendor outmatches Brainshark for overall capabilities, although this may not be the case if you’re opting for a Bigtincan subscription instead. Noteworthy Mindtickle features include advanced analytics, gamification, and personalized coaching. 

Like Brainshark, Mindtickle pricing is hard to estimate as it’s not publicly disclosed. However, customer stories indicate it’s more expensive than Brainshark.

Brainshark pricing vs Allego 

Allego pricing is split into three key products — Modern Learning with Conversation Intelligence, Modern Content, and Digital Sales Rooms. Organizations can also bundle these options into a full suite, saving up to 50% in the process. 

Allego offers wider functionality than Brainshark on the whole, although it's closer in capabilities when compared with Bigtincan. Public pricing is not available, but customer stories suggest Brainshark is a more cost-effective option.  

Brainshark pricing vs Highspot 

Highspot pricing is only available per quote, similar to most vendors in the sales readiness and enablement space. The platform is far more comprehensive than Brainshark, offering content management, playbooks, sales training, interactive coaching, and more. 

However, this comes at a price — Highspot is often regarded as one of the most expensive solutions in the sales field. Of course, it may be worth it for larger organizations with complex sales requirements and bigger budgets.

Brainshark pricing – the Vertice verdict 

Organizations searching for a targeted sales readiness platform with particular emphasis on coaching, onboarding, content creation, and assessment should consider Brainshark. The vendor is a cost-effective option, especially compared to other vendors that are typically more expensive — albeit with a wider scope of capabilities. 

If you’re looking to go beyond Brainshark’s narrower focus, it's worth looking at the full Bigtincan platform. The solution a range of additional needs, providing a unified sales enablement and readiness solution when integrated together. 

Since Brainshark pricing is only available on request, partnering with Vertice for your procurement can pay serious dividends. Our customer purchasing teams leave no stone unturned in the pursuit of cost-effective subscriptions for our partners. 

With over 16,000 vendors benchmarked in our database, we have the tools to negotiate strategically for the best price. Want to get the lowest Brainshark pricing and save on your SaaS spend? Get in touch below for more information, or find out more about our SaaS Purchasing Platform.