This WP Engine pricing guide probes the WordPress and WooCommerce hosting platform, revealing its key features and pricing tiers. We’ll provide an objective summary of the vendor’s capabilities, comparing the platform with alternative WordPress hosting providers to give an insight into its market position. If you decide to subscribe, allow Vertice to help negotiate the optimal WP Engine pricing plan. Our customer purchasing teams use pricing benchmarks derived from what our partners pay for similar services to secure the cheapest price. 

What WP Engine can do for you 

WP Engine is a leading WordPress and WooCommerce managed hosting platform renowned for robust security, lightning-fast performance, and highly scalable infrastructure. 

The provider has options for solo businesses, SMBs, mid-market organizations and enterprises, with various tools and plug-ins helping developers, security teams, marketers and sales departments optimize their workflows and build long-term business value. 

WP Engine pricing is flexible and transparent, a key advantage over some competitors that can hide behind obscured cost estimates. The platform’s scalability is particularly appealing for growing businesses. 

This is a significant highlight, but it’s far from the only one. Going by previous customer stories, WP Engine’s main selling points also include exceptionally fast performance times (great for technical SEO concerns), extremely reliable uptime, top-quality customer service, and user-friendly WordPress and WooCommerce design tools. 

WP Engine pricing structures and tiers

WP Engine pricing depends on the services required. The vendor offers plans for individual startups all the way up to enterprise-level packages with custom features and pricing. 

Vertice data gives WP Engine a 75/100 pricing clarity score, placing the platform in the top band of SaaS vendors regarding transparency, simplicity and parity. While this reduces discount possibilities, the upshot is a much easier cost breakdown for organizations to examine.    

We run through the various WP Engine pricing packages below. 

WP Engine pricing – Essential WordPress 

The cheapest WP Engine prices are available under Essential WordPress packages. These can scale depending on site volume and anticipated monthly visits, providing welcome flexibility for SMBs in particular. 

All plans come with edge content delivery for lightning-fast page loading times, 24/7 WordPress technical experience, programing and database updates, proactive security, and more. 

Organizations can also leverage various site building tools, offering a cost-effective design solution alongside robust hosting features. Investing in additional design resources can get expensive, especially for businesses just starting out. Consequently, WP Engine’s affordable and user-friendly WordPress building tools are valuable assets for startups. 

Check the WP Engine pricing information for its Essential WordPress packages below: 

• Startup (Starting at $20/month) – one Site, 25,000 monthly visits, 10 GB storage, 50 GB monthly bandwidth;
• Professional (Starting at $40/month) – three sites, 75,000 monthly visits, 15 GB storage, 125 GB monthly bandwidth;
• Growth (Starting at $77/month) – 10 Sites, 100,000 monthly Visits, 20 GB storage, 200 GB monthly bandwidth; 
• Scale (Starting at $194/month) – 30 Sites, 400,000 monthly visits, 50 GB storage, 500 GB monthly bandwidth.

WP Engine pricing – Essential WooCommerce 

The Essential WooCommerce packages enable startups and SMBs to leverage WooCommerce, a popular WordPress e-commerce integration. 

All plans come with unlimited products, one-click store creation, live cart, Stripe Connect integration, and more. WP Engine also notably offers a 60-day money-back guarantee, allowing organizations to try before they buy. 

The Essential WooCommerce packages also provide various security and site performance features, although advanced attributes like application performance monitoring, 99.99% SLA, and dedicated onboarding are only available with the Custom plan. 

Here is a WP Engine pricing breakdown for its Essential WooCommerce packages: 

• Startup (Starting at $24/month) – one site/store, 25,000 monthly visits, 10 GB storage, 50 GB monthly bandwidth;
• Professional (Starting at $50/month) – three sites/stores, 75,000 monthly visits, 15 GB storage, 125 GB monthly bandwidth;
• Growth (Starting at $94/month) – 10 sites/stores, 100,000 monthly visits, 20 GB storage, 200 GB monthly bandwidth; 
• Scale (Starting at $234/month) – 30 sites/stores, 400,000 monthly visits, 50 GB storage, 500 GB monthly bandwidth;
• Custom (Starting at $500/month) – premium hosting solutions. 

WP Engine pricing – Core WordPress 

Starting at $400/month 

WP Engine’s Core WordPress package is the most popular subscription option and advertised as the best value. This tier targets mid-market businesses and SMBs experiencing rapid growth or with more complex WordPress hosting requirements. 

The package contains everything in Essential WordPress, with additional performance optimization and support functionality. Some notable extras include site monitoring alerts, auto plug-in and theme management, custom onboarding, and optimized front/backend performance with on-demand site health assessments. 

WP Engine pricing – Enterprise WordPress 

Starting at $2,000/month 

WP Engine pricing for the Enterprise WordPress package is significantly more expensive than the other options, starting at $2,000 per month. Enterprises hosting numerous mission-critical WordPress sites can leverage several advanced features for site building, security and technical support. 

For example, geotargeting technology allows multinational organizations to ensure their websites and marketing campaigns are tailored to specific locations. Not only does this optimize the user experience for better brand reputation and sales volume, it also helps with compliance for local regulations like GDPR.  

Enterprise WordPress also has advanced DDoS and managed WAF with detailed SOC II reports helping enterprises establish robust security posture across their WordPress portfolio. 

The package is expensive, so contacting the vendor for in-depth conversations regarding the functionality is advised. WP Engine also includes ongoing technical planning and business reviews, taking a hands-on approach to building with its partners. 

Additional WP Engine costs to consider 

The cheaper WP Engine pricing packages can have various add-ons for organizations requiring elevated capabilities in areas like security or website speed. For example, the Essential WordPress tiers have the following potential add-ons: 

• Additional Sites – $17; 
• eCommerce Package – $40;
• Automated Plugin Updates – $17; 
• Extra Layer of Security – $50; 
• Page Speed Boost – $17.

Other vendors offering managed WordPress hosting solutions

Selecting the best WordPress hosting platform requires careful research, especially considering the importance of user-friendly interfaces when building sites. Check below for three WP Engine alternatives to consider during your procurement cycle.  

WP Engine pricing vs CloudWays 

CloudWays pricing is generally more affordable than WP Engine and has more versatile cloud hosting options for DigitalOcean, Amazon Web Services, and Google Cloud. However, the platform also requires more technical knowledge, making it better suited for cost-conscious users comfortable with managing server configurations. 

Organizations seeking a more hands-off and managed approach will favor WP Engine, especially if WordPress hosting is the primary concern. Just consider the higher prices (CloudWays pricing can start from $11/month). 

WP Engine pricing vs Kinsta 

Kinsta pricing is similar to WP Engine for the basic packages, but far more affordable as organizations scale up. Here are the costs for WordPress hosting:

• Starter – $30/month;
• Pro – $59/month;
• Business 1 – $96/month;
• Business 2 – $188/month;
• Business 3 – $284/month; 
• Business 4 – $450/month;
• Enterprise – Starts from $563/month.

There aren’t many differences regarding functionality, although customer stories indicate WP Engine can offer slightly better site performance at the enterprise level. On the other hand, we find more positive reports for Kinsta’s customer service and more versatile pricing packages. 

WP Engine pricing vs Siteground

Siteground pricing is extremely affordable, with a current offer enabling organizations to get started at just $2.99/month. 

Cost-conscious businesses beginning their WordPress hosting journeys could garner value from the platform, although functionality is quite basic.  Ultimately, WP Engine is the better option for organizations serious about WordPress hosting. 

WP Engine pricing – the Vertice verdict 

WP Engine is a renowned WordPress and WooCommerce hosting platform for good reason. The vendor offers various plans catering to everything from small blogs to high-traffic e-commerce websites and multinational enterprises managing numerous sites. 

While WP Engine pricing is steeper than most competitors, the trade-off is exceptional performance, robust security features, and dedicated WordPress expertise. It’s ultimately worth paying for, although we also recommend checking out Kinsta – a similarly high-rated and powerful platform that can end up cheaper depending on your specific requirements.    

Vertice’s white-glove procurement service may also help you access a cheaper WP Engine pricing plan. We have over 16,000 vendors benchmarked, providing vital leverage during SaaS contract negotiations. Let us handle negotiations directly and get your organization the cheapest price. 

Afterwards, our SaaS Purchasing Platform can help you continuously optimize your tech stack with unified dashboards offering real-time reporting into resource allocation and usage. Get in touch for more information.